Independent software studio

We make apps people keep.

Small, focused software for iPhone and the web. Each app does one job and does it properly, then gets looked after long after launch day.

Est. mmxxvi

Platforms iOS & web

i.The practice

Fewer features. Finished properly.

A small team building a short list of apps, slowly and deliberately. Three things we hold ourselves to:

01

One job, done well.

Every app starts from a single problem worth solving. If a feature doesn't serve it, it doesn't ship.
02

Private by default.

We collect only what an app needs to work. No selling data, and anything optional is asked for, never assumed.
03

Looked after, not abandoned.

Updates for new devices, real answers to support emails, and fair pricing for the people who rely on what we make.